Secrets Of Marketers
Increase Your Business IQ with Successful Serial Entrepreneur and Business Flipper Roland Frazier

Increase Your Business IQ with Successful Serial Entrepreneur and Business Flipper Roland Frazier

October 28, 2020

Jeremy interviews Roland Frasier, serial entrepreneur and an expert in scaling businesses. Roland is currently the CEO of All Channels Media, LLC, and principal in Scalable.co, DigitalMarketer.com, Traffic & Conversion Summit, Praxio.com, TruConversion.com, War Room Mastermind, Fully Accountable, Everbowl Restaurants, Big Block Realty, Scribe Publishing and Real Estate Worldwide.

Roland has a real passion for business and putting deals together and is always looking for businesses to invest in or acquire, re-position and sell.  Tune in as we dive into his background, tips on scaling a business, and more!

True Story: Going from Zero to $100 Million in 2 years and 4 months

True Story: Going from Zero to $100 Million in 2 years and 4 months

September 30, 2020

Jeremy sits down with Kirill Zagalsky, Co-Founder of Advantage Gold, the #1 Rated Gold IRA Company in America. Kirill has been the top sales professional at every company he has been apart of which led him to  develop one of the most successful lead to sales methods ever created. His keen knowledge of sales and marketing has helped Advantage Gold generate over $100 million in revenue per year as well as land them on the Inc. 5000 list several years running as one of the fastest growing companies in America. Without a doubt, Kirill is one of the most successful lead generation and sales experts we've had the privilege on the show. Join me as we uncover how he has been able to turn his company into the powerhouse it is today.

 

 

 

The Future of Digital Conversion with Eric Siu

The Future of Digital Conversion with Eric Siu

September 2, 2020

Jeremy sits down with Eric Siu, the CEO of content intelligence software company ClickFlow. Eric also owns his own agency Single Grain and has worked with companies such as Amazon, Airbnb, Salesforce, and Uber just to name a few.

Eric acquired Single Grain in 2014, and had the vision of turning it into a business-changing agency. With a holistic approach to marketing, Single Grain integrates every aspect of modern brand-building, from PPC and SEO to content marketing and paid social ads.

Eric frequently speaks at conferences and events around the world on Marketing topics and SaaS.

Channeling Strategy and Partnerships to go from Startup to Multi-Billion Dollar Business with Brex

Channeling Strategy and Partnerships to go from Startup to Multi-Billion Dollar Business with Brex

August 19, 2020

Jeremy interviews Arthur Levy in this week's episode, an Inside look at Performance Marketing. Arthur Levy is the VP of Business Development at Brex where he is in charge of channel strategy and partnerships. In the past 18 months, Brex has brokered key partnerships with blue-chip Partners including YC, Amazon Web Services, JetBlue, Zoom, Trinet, First Republic Bank, Slack, Apple and Netsuite. Partnerships now drive close to 40% of Brex’s new revenue each month. Arthur started his career at Centerview Partners in tech investment banking, and has spent the last ten years operating and investing

Inside look at Performance Marketing with Steve Hartmann

Inside look at Performance Marketing with Steve Hartmann

July 8, 2020

Jeremy interviews Steve Hartmann in this week's episode, an Inside look at Performance Marketing. Steve Hartmann is the Head of Integrated Marketing for Experian’s direct to consumer business where he is responsible for the management of all paid media channels and partnerships. The current focus of Experian’s consumer strategy is the revolutionary Experian Boost product that launched in 2019 with an expansive cross-channel marketing strategy. With almost 20 years of marketing experience, Steve has a broad-reaching marketing background with an emphasis on customer acquisition, media strategy and brand marketing. Prior to Experian, Steve ran successful marketing teams at several digital businesses including eHarmony, GameFly and HelloTech.

Hacking the Performance Game & Killer Automated Media Buying Tactics Every Marketer Must Know

Hacking the Performance Game & Killer Automated Media Buying Tactics Every Marketer Must Know

May 13, 2020

Jeremy interviews Max Finn the President of Unicorn Innovations and they unreveal Hacking the Performance Game & Killer Automated Media Buying Tactics Every Marketer Must Know. Max Finn is a serial entrepreneur who has raised millions of dollars in VC funding, sold products to the Fortune 500, and helped hundreds of businesses more effectively market and sell their products through paid advertising. Over the past few years, his primary focus has been helping already successful businesses leverage the power of paid advertising on Facebook to increase their customer acquisition.

Jeremy and Max discuss Max's background in Entrepreneurship, differences between those who focus on current profits rather than the long-term profit, tactics on media buying as a whole, how to keep the ball rolling on ad creatives,  how essential it is to manage behavior, and much more! 

Next Level SEO Marketing Strategies from the Former SVP of Marketing at Overstock.com

Next Level SEO Marketing Strategies from the Former SVP of Marketing at Overstock.com

April 29, 2020

Next Level SEO Marketing Strategies with Jeremy & the Former SVP of Marketing at Overstock.com, Geoff Atkinson. Geoff Atkinson is the Founder-CEO of Huckabuy. Prior to Huckabuy, Geoff was the Senior Vice President of Marketing and Analytics at Overstock.com where he developed expertise in SEO and grew the channel from $0 to $300 million in the late 2000s. In addition to SEO, Geoff managed everything from pricing algorithms and content generation, to buying rain jackets in New York City’s garment district. In 2007, he was named Advertising Age’s “Top 40 Under 40” list. Geoff now lives with his wife in Park City, UT where he loves to ski, bike, play golf, and throw tennis balls for his dogs, James and June.

Huckabuy is an SEO software company building automated services around key Google initiatives, like dynamic rendering and structured data markup, to drive significant organic channel growth for all types of organizations. Customers include familiar names like Salesforce and Concur.

Jeremy & Geoff touch on Geoff's background in the industry, why the technical part of SEO is important, how Huckabuy stands out compared to other SEO companies, and why people need to care more about SEO. Listen to this week's episodes to learn all tactics related to SEO for eCommerce Brands and to learn Geoff's incredible background at Overstock.com. 

Unlocking The eCommerce Code to Conversions

Unlocking The eCommerce Code to Conversions

April 1, 2020

Jeremy interviews Allen Burt this week who is the founder of Blue Stout, an eCommerce Design, Development & Optimization agency. Blue Sout is full of eCommerce strategists, designers, and engineers that turn stores into beautiful high-converting profit machines.

As a serial entrepreneur and digital product expert, Allen has led teams in developing stunning web products and brands in industries ranging from fashion to travel that have gained features in such publications such as WIRED and the Los Angeles Times. Tune in to this week's episode to learn Allen's strategies on what drives revenue to eCommerce brands, how they improve customer lifetime value, why the order value is so important and much more. Jeremy & Allen dive into email acquisition and go over key strategies every marketer should be implementing to increase open rates and generate more revenue...

The Art of Persuasive Emails

The Art of Persuasive Emails

March 30, 2020

Tune in this week to listen to Jeremy & Itay dive into the importance of keeping both loyal and potential clients engaged through emails, how deliverability has improved during the course of this process, and other topics that will improve your overall email strategy for all campaigns! Itay Bengal is a direct response copywriter, previous agency owner, and funnel designer. Itay recently moved from Austin, TX to the Orange County, CA area to join Strikepoint Media as SPM’s Senior Marketing Strategist. He works hands-on with clients to improve conversions throughout their funnels by focusing on micro-optimizations and benefit-based storytelling. 

Sell, Sell, Sell!

Sell, Sell, Sell!

February 19, 2020

In this week’s episode, Jeremy manifests what it is that all marketers are really doing on a day-to-day basis and that is selling! Jeremy reveals how he’s built his company, Strikepoint Media to become a $14 million business with spending no money on advertising in just 6 years. Jeremy dives into why his absolute complete obsession with sales has helped his company grow. Tune in to hear how Jeremy has used sales to overcome some of the biggest obstacles that Strikepoint has faced as a business and to hear Jeremy’s secret sauce on selling, selling, selling!

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